Encore Marketing Wins Key Ruling in Idearc Media Suit

Released on: August 7, 2008, 9:59 am

Press Release Author: Androvett Legal Media

Industry: Advertising

Press Release Summary: DALLAS - A federal district judge in Dallas has dismissed
Idearc\'s case against Encore and has instead approved a request for binding
arbitration submitted by Hillsborough, N.C.-based Encore Marketing Group Inc. in an
ongoing dispute with Dallas-based Idearc Media Group over advertising sales
generated for the SuperPages.com Web site.

Press Release Body: DALLAS - A federal district judge in Dallas has dismissed
Idearc\'s case against Encore and has instead approved a request for binding
arbitration submitted by Hillsborough, N.C.-based Encore Marketing Group Inc. in an
ongoing dispute with Dallas-based Idearc Media Group over advertising sales
generated for the SuperPages.com Web site.

Idearc Media Inc. filed the lawsuit earlier this year. Attorneys for Idearc contend
that certain independent contractors of Encore Marketing submitted invalid orders
for SuperPages.com advertising sales that never occurred, and subsequently received
commissions for those sales. Idearc had sought to avoid binding arbitration in the
case.

Encore and its executives contend that they cooperated fully with Idearc upon
discovery to mitigate the issue and vigorously deny any allegations of foreknowledge
or participation. Encore has asserted from the outset that the parties contractually
agreed to resolve any disputes through arbitration.

On July 30, 2008, Federal Judge Barbara Lynn agreed with Encore's position and
dismissed Encore from the suit.

Attorneys for Encore view the ruling as extremely positive for their clients, which
include both the company and Encore executives.

\"The ruling clarifies that the binding arbitrations provisions found in the contract
between the firms is mandatory, not optional,\" says Richard Sayles, lead counsel for
Encore Marketing and a co-founder of the Dallas trial firm Sayles Werbner, PC.

\"We believe that this matter will be handled efficiently and effectively through the
arbitration process, and that this ruling is another step that will lead to a
favorable resolution for Encore Marketing,\" says Sayles.

Sayles Werbner has an international reputation as a \"go to\" trial law firm in
multifaceted business litigation, intellectual property, life-altering personal
injury cases, product safety lawsuits and other areas of the law. More information
about the firm can be found at www.swtriallaw.com.

For more information, please contact Mike Androvett at 214-559-4630, 800-559-4534 or
mike@androvett.com.






Web Site: http://swtriallaw.com

Contact Details: Sayles Werbner PC, 1201 Elm St. 44th Floor, Dallas, Texas 75270
214-939-8700

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •